Dynamic Neighborhoods US provides information on population movement using mobility insights. As a build requirement for the product, these mobility insights are screened, aggregated, and have sparse areas filtered out by Precisely PlaceIQ. Precisely PlaceIQ strives to comply with all applicable data privacy and data protection regulations, laws, and best practices when developing and releasing Dynamic Neighborhoods US, and developments in this space are constantly monitored.
Mobility data aggregation is the fundamental privacy-preserving step undertaken during the build of Dynamic Neighborhoods US. Data is aggregated across location and time to safeguard privacy and ensure non-disclosure of personal data. Data zones that display a sparse data count after aggregation are removed from the product.
The demographic data in Dynamic Neighborhoods US is not derived from mobility data. Rather, all demographics used in Dynamic Neighborhoods US are modeled estimates and a geographically aggregated level based on data from source such as national statistical agencies.
Refer to the PlaceIQ Product Privacy Notice (https://www.precisely.com/legal/placeiq-product-privacy-notice) for additional information about Precisely PlaceIQ's data privacy practices relating to the collection and processing of data obtained from partners and suppliers.